POWER to the DEALER

Digital marketing technology is constantly evolving. The VINtenders™ blog helps automotive marketers stay up to speed.

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You are just four steps away from your most effective digital strategy.



The webinar you don’t want to miss.

Think you can’t accomplish much in an hour? Our upcoming webinar is sure to make you think again.

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The Best Time to React to a Downturn Is Before It Hits

Know Your Key Business Drivers

 

Most of us aren’t lucky enough to have a crystal ball so we can predict the future. If we did, knowing what challenges and opportunities may come in 2017 would be much simpler.

 

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Join us on November 9 for the next Power to the Dealer webinar, hosted by DrivingSales!

If you’ve attended any of our Power to the Dealer webinars in the past, you know they’re a great opportunity to learn how automotive marketers are making the most of the latest digital advancements, and how you can, too. The next event on the schedule is sure to be another insightful hour.

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Digital Dealer Workshops are almost here. Are these two informative sessions on your agenda?

Heading to Digital Dealer Workshops? We’ll see you there! And we hope you’ll build your agenda to include a pair of workshop sessions hosted by two of our LotLinx team members.

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The eight questions that could completely transform your digital marketing strategy.

The next installment in our Power to the Dealer webinar series is scheduled for October 20, at 1:00 CT. And you definitely won’t want to miss it.

 

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As growth slows for Twitter, smart marketers are looking to spread their social media efforts around.

Here’s something Twitter might not tweet about: eMarketer has significantly downgraded its projections for Twitter, stemming from the social media company’s nearly stagnant Q2 growth.  

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The shift to digital is a global dynamic. And it won’t be slowing down any time soon.

The transition to digital marketing is clearly a worldwide phenomenon. As it expands across borders, time zones, and continents, it’s only gaining momentum. A recent forecast from eMarketer predicts digital’s share of total ad spending across all media will continue to increase through 2017.

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Stop relying on holiday sales, and start implementing smart, year-round digital strategies.

Our next Power to the Dealer webinar is scheduled for tomorrow, 9/29 - and you’ll want to make sure it’s on your calendar.

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Think you know your potential customers? Trust, transparency, and value are a lot more important than glamorous pics and fancy extras.

Every effective marketing effort begins with a deep understanding of your target market. If you don’t know what they want, and don’t want, or what motivates them, your communication can’t break through the noise and spur them to action.

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Is anyone actually seeing your online advertising?

As digital advertising becomes increasingly effective, print advertising looks more and more antiquated. Marketers are shifting more of their budgets online, leaving consumers to battle an overwhelming amount of advertising messages every time they open their browsers.

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