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Let's Discuss: Rising CPCs

Dealers are facing steep AdWords CPCs now that Google has removed the ads on the right-rail, rising CPCs costs and reducing the number of spots available on each page from 11 to just 7.

This along with the fact that the automotive category posted an 83% increase in costs per click between 2012 and 2014 is putting dealers in an unfair and costly situation when it comes to driving traffic to their site using SEM. But there is good news.

We’re introducing an alternative way for dealers to drive traffic to their VDPs that is 66% less expensive and 3x more effective.

Here’s what savvy dealers are doing to sidestep the AdWords inflation trap: LotLinx Deeplinking™ for Facebook!

Want to know more?

Join our webinar to learn how dealers can leverage Facebook to bring qualified traffic to their site more cost-effectively.